Why it is worth reminding people they don’t need their polling cards
You don’t need your polling card to vote, but many people don’t know that. Hence the surge in search traffic on polling day morning from people looking up information about polling cards:
Search volumes shows how people were waking up and worrying about having a polling card this morning #referendum pic.twitter.com/s6MSpC1Np2
— Blue Rubicon Digital (@BlueRubiconDigi) June 23, 2016
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