Whoever becomes Liberal Democrat leader, they will have a big mountain to climb for public recognition
Another reminder of how little attention most people pay to politics courtesy of this new YouGov polling:
![YouGov polling on facial recogniation of Jo Swinson and Ed Davey](https://www.markpack.org.uk/files/2019/07/YouGov-polling-on-facial-recogniation-of-Jo-Swinson-and-Ed-Davey-790x440.png)
Whoever wins the Lib Dem leadership race, there’s a big job ahead of them to secure the sort of public recognition that lives up to our current political potential.
Not always a disadvantage. Nick Clegg benefited in 2010 precisely from hardly anyone having heard from him, so he was a fresh face and voice, rather than a leader of familiar flaws. Also with the party getting more attention than it has for a while, the result will attract some interest and get the new leader a bit better-known (especially if the less-well-known underdog wins).
These are Lib Dem voters from when? The last general election or the last time they voted (e.g. the Euros)?